Ford Motor Company
Sr Product Manager, Experience Hub
- Dearborn, Michigan
- Hybrid
- full time
- $133k–$251k/year
- Posted 11 days ago
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About the role
We made history and now we work to transform the future – for our customers, our
communities and our families. You'll see your work on the road every day,
helping people move freely and pursue their dreams. At Ford, you can build more
than vehicles. Come build what matters.
Enterprise Technology plays a critical part in shaping the future of mobility.
If you’re looking for the chance to leverage advanced technology to redefine the
transportation landscape, enhance the customer experience and improve people’s
lives, this is the opportunity for you. Join us and challenge your IT expertise
and analytical skills to help create vehicles that are as smart as you are.
In this position...
As a Senior Product Manager on the Global Owner Product Management team within
Ford's Global Digital & CRM division, you will own the product strategy and
execution for the Experiences Hub — ensuring experiences are effectively
discovered, presented, and monetized across Ford's digital ecosystem. You will
lead product direction for the platform that surfaces experiences to both owners
and non-owners, partnering with a broad set of stakeholders who bring new
experiences to market. Ford Racing is a primary stakeholder for this role, and
you will work in close, ongoing partnership with the Ford Racing team to bring
racing experiences and events to life across Ford's digital ecosystem.
A core focus of this role is building the Experiences Hub itself: leading the
onboarding of all Ford Racing experiences onto the platform and owning the
end-to-end transactional capability that allows owners and non-owners to
discover, book, pay for, and engage with experiences from start to finish.
This role sits at the intersection of stakeholder management, cross-org
collaboration, and revenue growth. As experience launches continue to evolve and
grow in scale, you will be the driving force that brings structure, sequencing,
and disciplined execution to a fast-moving space — partnering closely with
stakeholders to shape scope and timing, while finding creative ways to keep
momentum and deliver results.
You will also work across product organizations to expand awareness and
placement of experiences throughout the site and apply strong business acumen to
grow both direct and incremental revenue tied to experiences. Success in this
role means turning ambiguity into a clear roadmap, building trusted
relationships with stakeholders, and telling a compelling story that aligns
leadership, partner teams, and dependent teams around a common direction.
The role does require you to occasionally work upstream and outside the
traditional product management wheelhouse — partnering closely with Ford's CRM
and marketing teams to promote experiences and events, support personalization
of how they are surfaced, and use experimentation and A/B testing to refine
performance across Web, App, Email, and SMS. This cross-functional collaboration
is an important part of the job, but the primary focus of the role remains
building, scaling, and operating the Experiences Hub as a product.
Based in Dearborn, MI, this is a hybrid position with a required four-day onsite
presence each week. Relocation assistance may be available for qualified
candidates.
Skills
- Product management
- Stakeholder management
- E-commerce
- Transactional platforms
- Agile delivery
- Jira
- Digital analytics
- Personalization
- A/B testing
- Adobe Analytics
- Contentsquare
- Adobe Target
- CRM
- Strategic planning
- Revenue growth
- Cross-functional collaboration
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