Apple
Product Manager - Campaign Management for Brand Advertising
- New York, New York
- Onsite
- full time
- Posted today
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About the role
At Apple, we focus deeply on our customers’ experience. Apple Ads brings this
same approach to advertising, helping people find exactly what they’re looking
for and helping advertisers grow their businesses. Our technology powers ads and
sponsorships across Apple Services, including the App Store, Apple News, MLS,
and Formula 1. Everything we do is designed for trust, connection, and impact:
We respect user privacy, integrate advertising thoughtfully into the experience,
and deliver value for advertisers of all sizes—from small app developers to big,
global brands. Because when advertising is done right, it benefits everyone.
We're looking for a curious, analytical and collaborative technical Product
Manager to build advertising solutions with a deep understanding of Apple's
values. Product scope can range from evolving the consumer experience for ads to
improving campaign booking, creative management, and optimization features for
brand advertisers.
DESCRIPTION
As a product owner, you'll work across Product, Data Insights, Engineering,
Design, Sales and Marketing teams to deliver product specifications that enable
near & long-term strategic projects in our brand advertising business.
Responsible for end-to-end campaign management features, including advertiser
onboarding, campaign setup, creative assets management, and targeting. Define
product features and communicate requirements to Engineering teams via clearly
written requirements, diagrams and workflows. Work closely with the Data
Insights and Engineering teams to enable them to identify the critical path,
prioritize and execute upon requirements. Synthesize insights from quantitative
research, customer meetings and sales feedback to inform product strategy and
specifications. Collaborate with partner product managers, Engineering, and Data
Insights teams on the relevant feature delivery strategy and plans.
MINIMUM QUALIFICATIONS
Bachelor's degree in Computer Science, Engineering, or related technical field
3+ years of technical product management experience with at least one entire
product development cycle from concept to launch or a Master's Degree in
Computer Science, Statistics, Economics or related area. Strong technical and
analytical abilities Experience with or coursework in designing and deploying
advertising or consumer products at scale. Deep understanding on the brand
advertising sales process, including video and display ads booking workflows
Outstanding written and verbal communication skills; ability to clearly
articulate product vision, product strategy and requirements to engineers and
internal business partners.
PREFERRED QUALIFICATIONS
Prior experience working within Ad-Tech or similar domain. Experience working
closely with cross-functional teams and product stakeholders to define and drive
product strategy and roadmap. Ability to perform hands-on data analysis,
including writing and executing SQL queries. Ability to build durable
relationships, influence without authority, sell concepts internally, and
actively drive decision-making across organizations. Self-motivated, thrives in
a fast-paced environment with a high degree of ownership and accountability, and
able to work efficiently to make continued progress on multiple priorities.
Skills
- Product Management
- Ad-Tech
- Campaign Management
- Data Analysis
- SQL
- Product Strategy
- Technical Requirements
- Cross-functional Collaboration
- Video Advertising
- Display Advertising
- Product Roadmap
- Stakeholder Management
- Creative Management
- Targeting
- Product Development Lifecycle
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