Global Product Manager - Media

About PDC:  PDC Healthcare enables connected care from admission to discharge with end-to-end identification solutions, including printers, barcode scanners, wristbands, labels and software that work seamlessly with health system EHRs. PDC solutions accurately identify patients, clinicians, medications, specimens, and more throughout the continuum of care to enhance efficiency, reduce errors, control costs, and satisfy regulatory requirements.  PDC also provides identification solutions to hospitality, entertainment and event markets to identify people, control access, and streamline operations and efficiency. PDC is powered by Brady—a global provider of interconnected identification solutions at scale.   Brady is seeking a Senior Product Manager to join our product management team. If you've been looking for a dynamic product management role with broad hands-on responsibility over product strategy, execution, and marketing that combines your proven abilities in B2B go to market strategy with your strong communication and positioning skills, take a minute to check us out. This is an awesome job where you'll be able to showcase your talents and drive high impact strategic initiatives across the company. The Senior Product Manager will lead cross functional efforts and teams working with manufacturing, R&D, supply chain, marcom and sales to execute product strategy and tactics. Qualifications * Be the portfolio's brand advocate and spokesperson to help grow market share and profitability. * Define and own the strategy and roadmap for the printer product portfolio and communicate it effectively and passionately across the company. * Lead global go-to-market strategy, and new product development for your business against your 3-5 year business plan, create product launch plans and oversee cross-functional implementation across the organization. * Define and own product KPIs and roadmap, diagnose areas for improvement, and develop and implement recommendations. Prepare monthly reports, forecasts, product reviews and customer trend analysis. * Focus externally, creating a deep understanding of market and technology trends, competitive intelligence and key influencers. * Develop product marketing programs to meet sales forecasts and profit objectives. * Interface with partners, customers and industry leaders to champion the voice of the customer within the organization and drive customer and market research initiatives that inform global product portfolio strategy. * Interview customers and market experts to understand the market, translate that understanding of the customer and market into product requirements and lead development of new products * Work with R&D and Operations teams to translate product requirements into market leading products * Partner with Marketing Communications, Digital and Sales to align efforts and effectively position and message our portfolio of products by demonstrating unique value propositions to our customer segments across US and global markets.   #LI-EA1